Motorola Atrix isn’t the ‘world’s most powerful phone’‎, claims ASA

It looks like Motorola‘s in a bit of trouble with the UK Advertising Standards Authority (ASA), after falsely labelling its Motorola Atrix.

Since its launch back in February, Moto has been keen to point out that the Atrix is the ‘world’s most powerful smartphone’. However, the ASA has received two complaints about the American firms’ claims, with readers claiming the tag-line is ‘misleading’.

Speaking to KnowYourMobile, the ASA said: “I can confirm that the ASA has received two complaints about a TV ad for the Motorola Atrix mobile phone that states “The world’s most powerful smartphone”.

“The complainants have challenged whether the claim is misleading. We are currently formally investigating this ad and will publish our findings in due course.”

To be fair, the reader is right. The Motorola Atrix may pack a suitably-speedy 1GHz dual-core processor, but its out-sped by the likes of Samsung’s Galaxy S2 and the HTC Sensation, which both pack snappier 1.2GHz efforts. When compared to the similarly-specced Optimus 2X it’s a similar story, with LG‘s smartphone proving more powerful. To make matters worse the Atrix is still running Android 2.2 (Froyo), an outdated versions of Google’s OS.

In other Motorola Atrix news, it’ll be available SIM free from August 2nd.

[Source: KnowYourMobile]