It’s a shame that the most we’re hearing about 4G here in the UK relates to the scandal surrounding New iPads. In both the UK and Australia, Apple have been selling more expensive ’4G’ versions of the tablets, even though neither of those countries currently supports the LTE networks required for it.
For weeks, the Australians and British – in a rare show of unity – have been in uproar about the 4G advertising of the iPad 3, with Apple putting their hands up and offering refunds to the aggrieved parties.
Under the new labelling, Apple will market their tablets as working with ‘fast mobile data networks’ rather than 4G. The Australian labelling will say ‘very fast cellular networks.’
Apple maintain that the 4G debacle was due to confusion around the definition of 4G, claiming that by the term they meant that it’s significantly faster than 3G.
This seems like a weak excuse though, given that other wireless technologies, such as HSPA+, are also faster than 3G, and that 4G is the name for an actual wireless technology, not just some throwaway term.
Either way, Apple have been sufficiently scolded, and UK and Australian iPad 3 buyers will no longer have to tolerate the teasing ’4G’ label.
[Source: The Register]